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Description: Mazda Kiyora concept car, which achieves 32 kilometers per liter fuel economy, to make its Japan debut HIROSHIMA, Japan-Mazda Motor Corporation will showcase the world premiere of its next-generation engine lineup and automatic transmissions at the 41st Tokyo Motor Show, to be held from Saturday, October 24 through Wednesday, November 4, 2009. Mazda will exhibit the ‘Mazda SKY-G' direct injection gasoline engine, the ‘Mazda SKY-D' clean diesel engine and the ‘Mazda SKY Drive' high-efficiency automatic transmission. The Tokyo Motor Show, to be held at Makuhari Messe in Chiba Prefecture, will also mark the Japan debut of the Kiyora concept car as an exhibit of Mazda's next-generation environmental and safety technologies. Mazda's theme for the 2009 Tokyo Motor Show is "The Mazda SKY concept-Providing driving pleasure and environmental and safety features for all customers!" Under the headings of "Today," "Tomorrow" and "The Future," Mazda will display advanced technologies designed to improve the average fuel economy of Mazda vehicles sold globally 30 percent by 2015 compared to 2008 levels. This is one of the goals of Mazda's long-term vision for technology development, Sustainable Zoom-Zoom. Mazda is committed to significantly improving the core aspects of its vehicles that affect performance - engines, transmissions, and lighter vehicle weight - in order to achieve elevated driving pleasure together with outstanding environmental and safety features. The Mazda SKY concept defines Mazda's approach to developing next-generation powertrains that will significantly improve the eco-friendliness and dynamic performance of all Mazda vehicles. The SKY concept embodies Mazda's desire to ensure an "everlasting blue sky" under which drivers will always be able to enjoy the fun-to-drive pleasure afforded by owning a Mazda. The concept also reflects the "sky's the limit" aspirations of Mazda's engineers as they employ unconventional thinking to achieve optimal performance in every vehicle that bears the Mazda nameplate. Based on the SKY concept, Mazda's "Technologies for Tomorrow" display at this year's Tokyo Motor Show will include the next-generation direct injection gasoline Mazda SKY-G engine and the Mazda SKY-D clean diesel engine. Both offer improved eco-friendliness and torque thanks to optimized combustion efficiency. Mazda will also reveal the first next-generation automatic transmission, the Mazda SKY-Drive, which offers first-rate fuel economy and a direct driving performance feel. The Mazda Kiyora, a next-generation compact concept car imbued with Mazda's fun-to-drive character, will make its Japanese debut at the Tokyo show. Featuring the next-generation Mazda SKY concept powertrain technologies and comprehensive advancements in weight reduction, the Kiyora achieves outstanding fuel economy of 32 kilometers per liter (under Japan's 10-15 mode test cycle). Alongside the SKY concept exhibits, Mazda will also feature a "Today's Technologies" exhibit that includes i-stop, a unique idling stop system that was introduced with the all-new Mazda Axela (known as the Mazda3 overseas). "Future Technologies" will showcase the advanced Mazda Premacy Hydrogen RE Hybrid, with its hydrogen-powered rotary engine, and various vehicle technologies under development as part of Mazda's drive to realize an accident-free and safe motorized society. The 41st Tokyo Motor Show press days will be October 21-22, with a special invitation day on October 23. The show will be open to the public from Saturday, October 24 through Wednesday, November 4. Mazda will hold its press conference at 12:30 p.m. (JST) on Wednesday, October 21, 2009. (Source: Mazda Press Release)

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